Sample Value Proposition

Breadth and depth of knowledge of operations: making the patient experience what they deserve and expect.

  • Facilities and equipment, both clinical and office types

  • Layout of clinic

  • Décor

  • 5-sense the office

  • Organization and layout of the admin space, the treatment space and any doctor’s space available. Re- organization or remodel as necessary.

Availability/access/adaptability in communication

  • Default pre-scheduled weekly phone or zoom conference

  • Summary notes of action steps and details from the conversation.

  • Open access between scheduled conferences through the clients’ preferred method: phone, e-mail, text or a combination thereof.

Completion consciousness and training

  • accountability for results, personal, personnel, and financial

  • workflow analysis, correction as necessary and training

Self-management

  • Time management

  • Schedules and calendars

  • Prioritization

  • Work-personal life balance

Decision making training and exercise

  • Develop strategic framework and critical business thinking skills.

  • Methods of staff communication for business decisions and implementation

Developing a practice roadmap for long range thinking and planning

  • Develop and use monthly, quarterly and annual practice development benchmarks, not short-term thinking

  • Planning for expansion of the chiropractic department through hiring and training

  • Planning for overall clinic growth with addition of and development of related fields; massage, PT, naturopathy, rehab/athletic training.

  • Planning for exit strategy

Financial knowledge and planning

  • Understanding and managing costs and overhead

  • Understanding Key Performance Indicators and how to address underperforming areas of the practice. • Debt retirement

  • Wealth accumulation

  • Investment concepts and profiles Relationship development and community inroads

  • Communicating with and developing relationships with referral partners in your community.

  • Local marketing through live events

  • Digital marketing and website development options and execution

  • Service to local public employees

Personnel knowledge and detail

  • How to become a better employer

  • Internal structure: employee handbook, procedural manuals, pay rates, benefits, reviews, job

  • descriptions, org charts, advertising, interviewing and training, and on-boarding.

  • Delivering on millennial values in the workplace

  • Handling of underperforming or problematic employees.

Clinical pathways and compliance

  • Case typing and management by clinical presentation

  • Case typing by payer type: personal injury, worker’s compensation, private insurance, Medicare, self-pay.

  • Standards of care and clinical outcome tracking

  • HIPAA: confidentiality and security

  • EHR: review and best practices

  • Review of SOAPS and exam forms

  • Medical necessity definitions and details

  • Coordination of exam findings with diagnostics and billing codes


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Sample Value Proposition

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Will Myers

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